{"id":"767d67bc-2842-4592-8207-248b4a0ed00d","slug":"sushi-juban-asok-branch","name":"Sushi Juban Asok Branch","bgm_category":"restaurants","category":"Sushi Restaurant","subcategories":["Sushi restaurant"],"district":"Watthana","sub_district":"Khlong Toei Nuea","neighborhood":"Watthana","address":"120, 26 Soi Sukhumvit 23, Khlong Toei Nuea, Watthana, Bangkok 10110","postal_code":"10110","latitude":13.7400146,"longitude":100.5652823,"status":"published","is_active":true,"noindex":false,"updated_at":"2026-05-23T09:25:40.556Z","last_checked_at":"2026-05-23T09:25:40.556Z","google_rating":4.9,"google_review_count":"2687","price_range":null,"phone":"+66 63 225 4115","website":"https://www.sushijuban-asok.com","cover_image":null,"opening_hours":{"Friday":["11:30AM-12AM"],"Monday":["11:30AM-12AM"],"Sunday":["11:30AM-12AM"],"Tuesday":["11:30AM-12AM"],"Saturday":["11:30AM-12AM"],"Thursday":["11:30AM-12AM"],"Wednesday":["11:30AM-12AM"]},"description":"You take a stool at the 17-seat counter, the chef is already at the cutting board, and the first piece arrives before the menu is closed.\n\nChef Yoji Kobayashi runs the kitchen with more than thirty years of sushi work behind him. The omakase format is a ladder. Sushi Omakase opens the lunch service at 960 baht, Juban Omakase sits at 1,800 baht, Takumi at 2,700 baht, Spring at 4,050 baht, and Premium Spring tops the list at 7,000 baht. Each tier adds course count and ingredient grade rather than swapping the format. The fish is imported from Japan and the menu blends traditional Edomae technique with contemporary plating choices.\n\nSeventeen counter seats face the chef directly. Three private rooms sit on the second floor for groups who want a closed table, but the counter is where the pacing of the meal makes sense.\n\nService runs daily from 11:30 AM to midnight, and free parking is available in the Young Place building basement nearby. Reservations are recommended in advance, especially for the higher-tier sets. Book through the website or LINE Official @juban, since walk-in counter availability past 7 PM is the exception rather than the rule.\n\nThis is one of six Juban Group venues in Bangkok (alongside Sushi Juban Takumi Thonglor, Sushi Juban Phayathai, Sushi Kappo Juichi, Soba Juban with Rokkaku Asok, and The Bar Italian Thonglor). The Asok counter is the group's flagship sushi room. Come solo, sit at the counter, order the Juban tier, and let the chef set the rhythm.","our_take":"Order the 1,800 baht Juban Omakase at the counter on your first visit. That tier is the sweet spot for tasting Chef Kobayashi's pacing without committing to the 4,050 baht Spring set, and the counter is where you watch the work happen rather than the second-floor private rooms. Reserve ahead through the website or LINE @juban.","custom_description":null,"hook":"A 17-seat sushi counter on Sukhumvit 23 led by Executive Chef Yoji Kobayashi, with three private rooms upstairs and an omakase ladder that starts at 960 baht for lunch and tops out at 7,000 baht for the Premium Spring tasting. Ingredients flown in from Japan, daily service 11:30 to midnight.","meta_title":null,"meta_description":null,"og_title":null,"og_description":null,"og_image":null,"twitter_card":"summary_large_image","canonical_url":null,"is_featured":false,"is_verified":true,"amenities":["Bar on site","Toilet","Wi-Fi","Service options: Delivery","Service options: On-site services","Service options: Takeaway","Service options: Dine-in","Offerings: Alcohol","Offerings: Beer","Offerings: Cocktails","Offerings: Small plates","Offerings: Wine","Dining options: Lunch","Dining options: Dinner","Dining options: Catering","Dining options: Counter service","Dining options: Dessert","Dining options: Table service","Crowd: Groups","Parking: Free parking lot","Parking: Paid parking lot","Parking: Parking"],"property_specs":null,"features":{"Crowd":{"Groups":true},"Parking":{"Parking":true,"Free parking lot":true,"Paid parking lot":true},"Payments":{"Debit cards":true,"Credit cards":true,"NFC mobile payments":true},"Planning":{"Accepts reservations":true,"Dinner reservations recommended":true},"Amenities":{"Wi-Fi":true,"Toilet":true,"Bar on site":true},"Offerings":{"Beer":true,"Wine":true,"Alcohol":true,"Cocktails":true,"Small plates":true},"Atmosphere":{"Cosy":true,"Casual":true,"Trendy":true,"Upmarket":true},"Popular for":{"Lunch":true,"Dinner":true,"Solo dining":true},"Accessibility":{"Wheelchair-accessible car park":false,"Wheelchair-accessible entrance":false},"Dining options":{"Lunch":true,"Dinner":true,"Dessert":true,"Catering":true,"Table service":true,"Counter service":true},"Service options":{"Dine-in":true,"Delivery":true,"Takeaway":true,"On-site services":true}},"attributes":{},"faq_items":[],"ai_generated_image":false,"street_view_image":null,"owner_uploaded_image":null,"has_real_photo":false,"image_source":"removed_pending_placeholder","image_generated_at":null,"menu_link":null,"line_id":null,"google_maps_url":"https://www.google.com/maps/place/Sushi+Juban+Asok+Branch/@13.740014599999999,100.56528229999999,14z/data=!4m8!1m2!2m1!1sSushi+Juban+Asok+Branch!3m4!1s0x30e29efb6c4eee7f:0x75a3d210fd10df39!8m2!3d13.740014599999999!4d100.56528229999999","subscription_tier":"free","description_generated_at":null,"content_status":"approved","focus_keyword":null,"wifi_available":true,"created_at":"2026-02-20T13:24:11.224Z","owner_verified_at":null}