ActionCity @ Siam Square One
2nd Floor Siam Square One Unit SS2014, 388 Rama I Rd, Pathum Wan, Bangkok 10330
Come for the BE@RBRICK exclusives and stay for the artist collaborations you won't find at typical toy retailers. The premium pricing reflects genuine scarcity and distributor relationships built over two decades. Lead with the Art Collectibles section if you collect seriously, browse the blind box wall if you're newer to the category.
You step off the escalator at Siam Square One's second floor and the glass-front unit pulls focus immediately. Inside, backlit display shelves run floor to ceiling, each slot holding boxed figures organized by artist collaboration, franchise license, or limited-edition series number. ActionCity founded in Singapore in 2000 as a curatorial platform for pop culture collectibles, and the Bangkok outpost maintains the same premium mall positioning and exclusive distributor agreements that built the brand across Southeast Asia. The Siam Square One branch carries BE@RBRICK by Medicom Toy in 100%, 400%, and 1000% scale formats, blind box series from Poyunwang and other Taiwan-based illustrators, and large-format sculptor pieces that command shelf space in serious collections.
Pricing spans 199 baht for entry-level blind boxes to over 38,000 baht for premium artist editions. Most figures fall between 4,000 and 11,000 baht.
The layout separates casual browsers from committed collectors without making either feel unwelcome. The front stocks blind boxes. Keychain plush occupies the mid-section, while rarer numbered pieces and Hot Toys distributor exclusives fill the rear wall vitrines. English and Thai signage mark each category, and counter staff field LINE Official messages for pre-order inquiries and release-date questions throughout the day.
The store operates within Siam Square One's mall hours, so late-night impulse purchases aren't an option. Stock rotates based on artist release schedules and licensing drops rather than predictable weekly restocks, meaning the floor changes faster than most Bangkok retail. Order through the website if you're chasing a specific collaboration and prefer secured allocation over walk-in hunting.